How To Shift Into The Marketing Mindset with Jacob Froats Part 1

Did you decide to start marketing your business and need help figuring out where to start?

Today, I'm so excited to be joined by Jacob Froats. Jacob is a Digital Manager Expert, a friend, and the Founder and Managing Director of Tin City Impact, a full-service marketing agency located in Malaysia. His company helps businesses from Asia, Europe, and America sell more and worry less by enhancing and promoting human-to-human marketing.

As social entrepreneurs, changing our mindset from non-profit to "okay, we're going to make money" might be intimidating and leave us full of doubts, not knowing where to start to market our business.

Tune in and listen to the twenty-fifth episode of Avant-garde Entrepreneur. You will learn about Jacob's journey into marketing and advertising, how to market your business, and create genuine connections with your audience. You'll also learn about Facebook ads, how much you need to invest to market your business, the importance of building meaningful relationships with your clients, and more. 

In This Episode, You Will Learn:

  • A bit about Jacob's background and love for marketing (2:28)
  • How life made a 180° turn in just four years for Jacob (9:01)
  • The importance of building meaningful relationships with customers (13:14)
  • What can we do to help our customers find us (16:32)
  • How much is your customer worth to you (22:57)
  • What's the minimum amount we should spend on marketing our business? (25:54)

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